Internal communication is just as important as external communication with customers. The way your team operates on a daily basis has a direct impact on your company’s output—your products, services, and customer support.

Many organisations focus heavily on improving their communications and messaging with customers. Such efforts directly affect revenue, so giving customers priority is certainly understandable.

Businesses are always seeking ways to better communicate with their customers and clients. But what about their employees? Open communication is essential to keeping employees engaged (which in turn leads to keeping customers happy). That’s why the internal communication methods you use are so important.

The larger a membership base becomes, whether that be internal members, clients or associates, the more resource that will be required to manage your group. Rather than increase staff costs, the provision of a 'Self Service Member Portal' adds value in many ways. This in turn allows you to focus your staff's attention on increasing the service and value offered to your members, resulting in improved engagement and increased retention.

Does your team collaborate on document creation and share dozens of files a day? Do your teams have daily face-to-face meetings? Or do team members make use of the simply-yell-down-the-hall-and-through-the-kitchen method of communication when they need to raise an issue?

We may recognise the value of solid communication, and so have a passing understanding or acceptance of the idea that online collaboration software could become essential to how a team or collection of teams function, but what about the day-to-day value to management?

Business competitors are always try to be a step ahead of their competition. Whether it’s being the first one to burst into a new market, find the best employees, or implement the newest in-house technology, all business people will tell you that there’s a very fine line between being first and second. One of the keys to success is efficient communication in the workspace.